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Social Media Marketing Trends to Watch in 2026
Social media is entering a new era — one where authenticity, community, and intelligent use of AI shape how brands connect with audiences. This blog explores the key social media marketing trends predicted for 2026 and what they mean for businesses looking to stay relevant and competitive.

Savannah Nguyen
Jan 73 min read


Black Friday Social Media Mistakes Businesses Still Make in 2025
Don’t let social media mistakes cost you sales for Black Friday. Learn how to optimize your content, engage your audience, and maximize results this week.

Savannah Nguyen
Nov 24, 20253 min read


How Streaming on Twitch Strengthened My Skills as a Digital Marketer
Streaming and marketing intersect through their use of analytics, creative storytelling, and responsive communication. Each requires an understanding of viewer behavior and the ability to adjust content in the moment. This shared foundation demonstrates how digital spaces thrive through data-informed creativity.

Savannah Nguyen
Nov 14, 20254 min read


Why Engagement Is More Important Than Follower Count
Discover why genuine engagement—not follower count—is the true measure of social media success and how it can build lasting connections with your audience. When it comes to social media, it’s easy to get caught up in the numbers. Everyone wants to see their follower count climb, but here’s the truth: a large audience means very little if they’re not paying attention to you. Engagement — not follower count — is what truly measures success in the digital world. The Myth of Fo

Savannah Nguyen
Oct 27, 20252 min read


The Power of Micro-Influencers: How to Collaborate for Authentic Reach
Micro-influencers build tight-knit, loyal communities that trust their recommendations and engage authentically. Partnering with them can help brands reach highly targeted audiences, drive meaningful engagement, and build credibility without the high costs of traditional influencer campaigns.

Savannah Nguyen
Jun 16, 20253 min read


How Memes Are Rewriting the Rules of Social Engagement
Memes have evolved into one of the most effective forms of digital communication by being relatable, shareable, and instantly recognizable. They’re reshaping how people engage online and giving brands a unique way to connect with audiences in a voice that feels human, timely, and authentic.

Savannah Nguyen
Jun 10, 20253 min read


From Comments to Conversions: The Importance of Community Management
Community management is the key to turning online engagement into real business results. By actively responding to comments, fostering conversations, and building relationships, brands can boost trust, visibility, and conversions

Savannah Nguyen
Jun 5, 20253 min read


How to Align Your Email and Social Strategies for Maximum Engagement
Learn how to align your email and social media strategies to create a seamless, high-impact marketing experience that boosts engagement, builds trust, and drives conversions across channels.

Savannah Nguyen
May 31, 20253 min read


The Truth About Posting Frequency: Quality vs. Quantity in 2025
In 2025, posting smarter, not more often, is the key to social media success, with quality, consistency, and audience engagement far outweighing sheer volume.

Savannah Nguyen
May 27, 20253 min read


How to Build a Social Media Strategy That Actually Converts
Build a high-converting social media strategy by aligning your goals, choosing the right platforms, creating targeted content, and using analytics to optimize performance.

Savannah Nguyen
May 20, 20253 min read
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